Driving Excellence
Across Every Mile
Every Michigan Drive Has a Story. This is Ours.
We opened our doors in 2000, with a drive to not just join the dealership industry but reinvent the ownership experience.
Not just a place to buy or service a vehicle, but a place where relationships come first. Where customers are treated with honesty and respect. Where team members are empowered to grow. And where every interaction leaves someone better than when they arrived.
What started as a single vision with one Saab store in Grand Rapids, MI has grown into one of Michigan's largest automotive groups, serving communities across the state with 53 locations, 64 brands, and more than 2,200 dedicated team members. Along the way, our purpose has never changed.
We've celebrated first cars and growing families. We've helped businesses stay on the road and supported neighbors through local partnerships, charitable giving, and community events. Every dealership, every employee, and every customer has become part of the Fox Motors story.
Today, our journey continues with the same commitment that started it all: to create remarkable experiences through enthusiastic people, excellent service, and a culture built on honesty. Because at Fox Motors, success has never been measured by the number of dealerships we operate. It's measured by the relationships we build, the communities we strengthen, and the people we serve every day.
Our Vision, Mission & Values
In 2007, we adopted our Vision and Mission Statement through a collaborative process with our employees. The Vision and Mission are an integral part of our culture - they reflect what motivates us day in and day out and what we strive to accomplish as a group.
FOX MOTORS
VISION
Working together moving people throughout life.
MISSION
Meeting the transportation needs and dreams of our community by hiring, developing and retaining passionate and knowledgeable people who create a lifetime of remarkable experiences.
FOX OUTDOORS
VISION
Connecting people with their passion.
MISSION
Sharing our communities' passion for riding and active lifestyle by developing our industry leading team who can bring the passion to life.
SHARED VALUES
HONESTY
We value integrity and have built our reputation by always demonstrating that we are genuine, real, credible, and transparent.
RESPECT
We show consideration, appreciation and respect for the individual in all of our interactions.
EXCELLENCE
We strive to provide more than what is expected by our customers, fellow team members and our community. We take pride in doing the job right and exceeding expectations.
TEAMWORK
We work together as a team to ensure our customers have a remarkable experience.
ENTHUSIASM
We have the energy and passion to provide our customers with the best service and strive to make their experience with us a remarkable one. Enthusiasm is contagious.
FUN
We enjoy what we do and the team members we do it with.