Grand Rapids, MI, May 18, 2026 – Fox Motors announced today the relocation of Fox Kia South to its new home at 3060 Broadmoor Ave, Grand Rapids, MI 49512, marking a significant investment in the customer experience and the continued growth of the organization across the state of Michigan.
The new location introduces a dedicated Kia dealership environment designed with Kia’s latest retail concept, blending modern architecture with warm, customer-centered spaces to support a more seamless experience from showroom to service. The new 26,008-square-foot facility was thoughtfully designed to support both customer comfort and operations, featuring 13 service bays, two express service reception bays, an alignment bay, modern consultation spaces, and an updated showroom environment inspired by Kia’s evolving brand.
“Fox Motors continues to invest in the future of the automotive ownership experience and how customers shop and service their vehicles today,” said Diane Maher Coe, President & CSO of Fox Motors. “The new Fox Kia South location represents more than a new facility, it reflects our long-term commitment to innovation, remarkable service, and delivering only the best for our customers, team members, and communities across Michigan.”
While the dealership location has changed, customers will continue to work with the same trusted Fox Motors team, now operating in a purpose-built facility designed to make every visit easier and more enjoyable.
The new Fox Kia South location is part of the Fox Motors’ Grand Rapids regional operations, overseen by Vice President of Operations Jerry Moore. Day-to-day store operations will be overseen by General Manager Tyler Lovejoy.
“We’re excited to welcome customers to our new Broadmoor location,” said Jason Olesnevage, COO & SVP of Fox Motors. “This space was built with purpose and designed to elevate every step of the customer experience while continuing to provide the same trusted team and level of care our customers have come to expect from Fox Motors.”
The new Fox Kia South location further strengthens Fox Motors’ Kia presence in West Michigan, joining Fox Kia North on Plainfield Avenue to support the continued growth and demand for the Kia brand across the greater Grand Rapids market. The new location also expands Fox Motors’ broader West Michigan network of automotive, service, detailing, and training facilities throughout the region.
- Audi & Porsche Grand Rapids (6025 28th St SE, Grand Rapids, MI 49546)
- Fox Acura (4330 29th St SE, Grand Rapids, MI 49512)
- Fox Chevrolet (632 E Main St, Caledonia, MI 49316)
- Fox Chrysler Dodge Jeep RAM (3844 Plainfield Ave NE, Grand Rapids, MI 49525)
- Fox Chrysler Dodge Jeep RAM Pre-Owned (4100 Plainfield Ave NE, Grand Rapids, MI 49525)
- Fox Ford (3560 28th St SE, Grand Rapids, MI 49512)
- Fox Ford Pro Elite (3530 28th St SE, Grand Rapids, MI 49512)
- Fox GMC (5977 Alpine Ave NW, Comstock Park, MI 49321)
- Fox Greenville Chevrolet GMC (11249 W Carson City Rd, Greenville, MI 48838)
- Fox Honda (3050 Broadmoor Ave SE, Grand Rapids, MI 49512)
- Fox Hyundai (4141 28th Street SE, Grand Rapids, MI 49512)
- Fox Kia North 4575 Plainfield Ave, Grand Rapids, MI 49525)
- Fox Mazda (3538 29th St SE, Grand Rapids, MI 49512)
- Fox Nissan (4430 28th St SE, Grand Rapids, MI 49512)
- Fox Subaru (6115 28th St SE, Grand Rapids, MI 49512)
- Fox Subaru Pre-Owned (6045 28th St SE, Grand Rapids, MI 49512)
- Fox Shine Auto & Detail Center (2890 Acquest Ave SE, Kentwood, MI 49512)
- Fox Technician Training Center (3560 28th St SE, Grand Rapids, MI 49512)
Customers are encouraged to visit the new location and experience the new dealership firsthand. A customer appreciation event celebrating the new Fox Kia South location is planned for a later date, with additional details to be announced in the coming months.
The new Fox Kia South facility was constructed by Triangle Construction Inc., designed by Ghafari, and supported by civil engineering services from Nederveld.
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About Fox Motors
At Fox Motors, we treat others the way we like to be treated, because the golden rule in life can also rule in business. Buying a new or used car isn’t something you do every day, which is why we make sure the experience is a remarkable one. With 63 brands represented by 2,200 employees in 48 locations, there’s just one thing we want for you: only the best. Learn more at foxmotors.com.